Brief Bio

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Teaching

現職 Employment

Professor, Department of Management Information Systems, National Chiayi University, Taiwan

國立嘉義大學資訊管理學系 教授

學歷 Education

PhD, National Chiao Tung University, Taiwan    

國立交通大學經營管理研究所博士

研究興趣 Research Interests 

• Software Project Management

軟體專案管理

• Design, Adoption, and Impact of Information Systems

資訊系統的設計、採用與影響

• Mobile Commerce

行動商務

1. 徐淑如、戴基峯、江峵愷，「軟體使用者為何成了釘子戶？以Windows 10作業系統升級為例」，電子商務學報，已接受。(TSSCI)

2. 徐淑如、戴基峯、康晉維，「資訊安全政策的組織正義知覺對員工職場行為意圖之影響：組織信任的中介效果」，電子商務學報，已接受。(TSSCI)

3. 徐淑如、戴基峯、郭怡君，「廣告代言人吸引力、廣告情感訴求與玩家參與線上遊戲公測意圖」，資訊管理學報，Vol. 25，No. 2，2018, pp. 219-254. (TSSCI)

4. 徐淑如、董和昇、戴基峰、詹永承，「從選擇性注意力觀點探討產品置入型態與遊戲平台之廣告效果」，中山管理評論，Vol. 25，No. 2，2017，pp. 489-534. (TSSCI)

5. 徐淑如、董和昇、柳雅婷，「網路論壇口碑強度、雙面訊息與口碑順序對說服效果之影響－產品涉入之干擾效應」，電子商務學報，Vol. 13，2011，pp. 135-168. (TSSCI)

6. Chih-Ming Lee and Shu-Lu Hsu, “The Effect of Advertising on The Distribution-Free Newsboy Problem,” International Journal of Production Economics, Vol. 129, 2011, pp. 217–224. (SCI)

7. 徐淑如、林家琪，「線上品牌社群知覺關鍵多數、知覺價值與忠誠度之研究」，資訊管理學報，Vol. 17, 2010, pp. 175-200. (TSSCI)

8. Shu-Lu Hsu and Yar-Fen Huang, “An Integrated Inventory Model with Controllable Lead Time and Distribution-Free Demand,” Applied Stochastic Models In Business And Industry, Vol. 26, 2010, pp. 416-430. (SCI)

9. Shu-Lu Hsu, Huichih Wang, and Hersen Doong, “Determinants of Continuance Intention towards Self-Service Innovation: A Case of Electronic Government Services,” Lecture Notes in Business Information Processing, Vol. 53, 2010, pp. 58-64. (EI)

10. Shu-Lu Hsu and Chun Chen Lee, “Replenishment and Lead Time Decisions in Manufacturer-Retailer Chains,” Transportation Research Part E: Logistics and Transportation Review, Vol. 45, 2009, pp. 398-408. (SSCI)

11. Chun Chen Lee and Shu-Lu Hsu, “A Two-Warehouse Production Model for Deteriorating Inventory Items with Time-Dependent Demands,” European Journal of Operational Research, Vol. 193, 2009, pp. 700-710. (SCI)

12. Shu-Lu Hsu, “Optimal Joint Replenishment Decisions for a Central Factory with Multiple Satellite Factories,” Expert Systems with Applications, Vol. 32, 2009, pp. 2494-2502. (SCI)

13. 徐淑如、董和昇、羅雅嬪，「網路購物服務失誤、服務補救與顧客滿意度－期望不一致與知覺公平觀點」，管理評論，Vol. 27，2008，pp. 1-18. (TSSCI)

14. Shu-Lu Hsu, “An Integrated Inventory Model for a Single Vendor and Multiple Buyers with Ordering Cost Reduction,” International Journal of Production Economics, Vol. 73, 2007, pp. 203-216. (SCI)